Posts Tagged ‘Hype’

Q&A With Paul King (part 2)

In Music on February 7, 2010 at 6:00 am

What’s all the Hype! about?? Part 2 of Paul King’s Q&A…

NMB: How is  service like yours beneficial/valuable to the user?

PR is an invaluable tool if you’re an artist.  For instance, you’ve spent thousands on recording a CD, now what?  It doesn’t matter if no one knows you have it!  And yet PR is the last thing artists think they need.  It’s ridiculous in my mind – especially when so much of public opinion is shaped by the media and we all know it is!  I think you need to have a PR team or professional on your side before you even think about going into the studio.  Why do things slap-dash?  Meaning, why not have all your business together before moving forward?  Many artists think the first thing to ‘being heard’ or ‘getting noticed’ is getting that product… Read the rest of this entry »

HELP… I Didn’t Sign Up For All Of This

In Best Practices, Internet, Know This, Music Advocate, Music Business, nashville, Networking, You HAVE to on February 5, 2010 at 10:01 am

“I thought singers were supposed to sing?  No one told me I had to manage a website, create marketing videos, design business cards, and write press releases to be a singer!”  Sound familiar?  People grow up singing in talent shows and churches where someone else made the bulletin or designed the promotional fliers.  There were teams of people that handled the details so you could jump on the stage and do your thing!  You get really good at performing, everyone builds you up, and then you move to Nashville and realize you have to be a one man band to survive in this town. Read the rest of this entry »

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